Monday, 13 February 2012

Rubber Marketing

Rubber is an export commodity that is able to contribute in the efforts to increase foreign exchange Indonesia. Indonesia rubber export since 20 years ago increased from 1, 0 million tons in 1985 to 1.3 tons, in 1995 and 2.0 million tons from 2.2 million tonnes of rubber production in 2005, so that foreign exchange earnings from rubber commodity in the first half of 2006 reached U.S. $ 2.0 billion.
 
The area of ​​rubber plantations in Indonesia reached 3.2 million ha in 2005, mostly scattered in Sumatra and Kalimantan, of which 85% is rubber.
Rubber prices improved at this time should be a momentum that can push
acceleration, improvement and rejuvenation of the rubber is less productive by using a clone - a clone superior cultivation and other technological improvements.

To enhance the role and competitiveness of rubber, an effort that must be done through improving the quality of the material if the rubber. On the basis of these things the government has established Guidelines for Materials Processing and Marketing Sports Rubber (BOKAR).

Currently farmers have been grouped to form planters kelompoktani. Then two or more kelompoktani is joined to form a Joint Processing and Marketing Unit BOKAR or shortened to UPPB. UPPB this is the venue for the technical guidance of planters, processing, marketing and storage. To market the property BOKAR group members are authorized to UPPB can ensure cooperation and immediate transactions. Marketing cooperative owned by members of the group is done through the sale and purchase contract with mills and traders BOKAR. When the transaction directly in the farmer-owned marketing BOKAR planters, the planters have to delegate a group of farmers to new UPPB UPPB and doing the marketing to the processing plant / traders BOKAR the auction to make it more transparent.

To meet BOKAR volume in accordance with sales contract, farmer planters after BOKAR delegate to UPPB, then UPPB can work together in buying and selling. In the conduct of trade and transport BOKAR UPPB warehouse location to the location of the warehouse buyer, must be accompanied by a Certificate of Origin (SKA), published by the UPPB. When the trade BOKAR this, when no document SKA, the buyer may reject BOKAR UPPB sent by them, whether by a manufacturer or merchant BOKAR BOKAR, aims to ensure the quality BOKAR on the market. BOKAR prices on the market should be based on the sales price at the port of export BOKAR or better known as FOB (Free On Board) in effect at the time of the transaction with a state based Dry Rubber Content (CCC) by 100 percent, while prices at the level UPPB BOKAR expected to use the formula at least 75 percent of the FOB price. For the price BOKAR BOKAR processing at the plant level, are expected to use the formula at least 85 percent of the FOB price, while prices in trade transactions in BOKAR UPPB rate should be calculated with the use of the facility cost of equipment and materials used in UPPB. Pricing information that applies in the FOB should be sourced from the news print media, electronic and internet is affordable to the area. Every day UPPB required to submit information to the public sales price BOKAR farmers put in the planters by local UPPB bulletin board. For pricing Bokar applicable at farm level planters should be set by a team consisting of representatives of peasant growers, representatives of the merchant associations, representatives of manufacturers associations and government.

To maintain the continuity of the relationship between farmers and planters with UPPB developed a form of service to members by way of payment in the form of another isentif. Providing incentives of farmers to UPPB planters can take the form of service daily living needs, the needs of farm tools and working capital loan requirements to farmers planters. In order to develop services to farmers planters, then UPPB can be developed into business units that are legal entities such as cooperatives or Limited Liability Company (PT).

With the functioning of UPPB, members of the group's marketing BOKAR planters farmers may not be sold individually directly to the merchant. UPPB can act as a representative farmer planters when dealing with a merchant or processing plant BOKAR especially in marketing transactions, provided UPPB based on prevailing prices and must maintain the quality BOKAR to be sold.
To maintain and improve the quality produced by the farmers BOKAR planters, the district / city government or agency designated to provide guidance to farmers planters are scheduled through UPPB.

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